Joe Weider’s Olympia Fitness and Performance Weekend has reached a milestone—correction, a million dollar milestone. Yes, bodybuilding’s biggest weekend has hit the $1,000,000 mark, making Olympia Weekend’s total prize money figure the richest in the industry—by a country mile! Check out the increases in total prize money per division: Mr. Olympia has jumped from $650,000 to $675,000; the Olympia 212 Showdown has grown from $40,000 to $65,000; and the inaugural Olympia Men’s and Women’s Physique Showdowns kick in $20,000 a piece, and those figures combined with the other divisions add up to one million dollars in total prize money.
The Olympia. Where Legends Are Made. Conceived by Joe Weider, the 1965 Mr. Olympia, which was comprised of past Mr. Universe winners (at the time, the highest accolade in the sport), decided once-and-for-all who was truly the best. The physiques that won on this stage, names like Scott, Schwarzenegger, Zane, Haney, Yates, Coleman, Cutler, Heath and others, will echo through the ages. Today, the Olympia is more than just the greatest bodybuilding contest in the world, it is the greatest event in the sport, representing all eight divisions of the IFBB Professional League and home to an enormous expo with hundreds of health and fitness vendors and exciting sports and exhibitions for competitors and fans alike. Yes, the Olympia is far and away the ultimate achievement in the sport, and it is befitting that the total prize money, which has increased to $950,000, is a new record for the bodybuilding and fitness industry. The total cash prize for the Mr. Olympia will be $650,000, with $250,000, the coveted Sandow and a place in bodybuilding history going to the winner. The 212 Showdown has increased to $60,000 and the Bikini Olympia to $40,000 in total prize money, respectively.
It all happens September 26-29 in America’s playground, Las Vegas, NV when Ultimate Nutrition presents the 2013 IFBB Joe Weider’s Olympia Fitness and Performance Weekend, brought to you by Bodybuilding.com. It’s not too late to get your tickets. Go to MrOlympia.com now!
TOTAL PRIZE MONEY BREAKDOWN
Mr. Olympia: $650,000
212 Showdown: $60,000
Ms. Olympia: $60,000
Fitness Olympia: $60,000
Figure Olympia: $60,000
Bikini Olympia: $40,000
Men’s Physique Showdown: $10,000
Women’s Physique Showdown: $10,000
Make It or Break It Time For Phil Heath
We’re now just under 14 weeks until 2x Mr. Olympia and reigning king of bodybuilding, Phil Heath will make his illustrious return to the Orleans Arena stage to grace his fans with his once in a generation physique as he vies for a Michael Jordan-esque 3-peat of his beloved Sandow trophy. A lot has changed for "The Gift" since winning his first world championship in 2011 by defeating his ‘best friend’ Jay Cuter.
We have seen some great rivalries in sport over the years. Boston Red Sox v. New York Yankees; Duke v. North Carolina; Celtics v. Lakers; Ali v. Frazier; Packers v. Bears; the list goes on and on. In bodybuilding it’s really hard to say that there’s been a rivalry. Arnold, Haney, and Yates certainly didn’t sweat any competitors. And perhaps only in Jay Cutler’s mind was he a real adversary to Ronnie Coleman during The Big Nasty’s reign as #1.
Ronnie Coleman Interviewed At The 2012 IFBB Masters Olympia
2012 IFBB Masters Mr Olympia, Fitness, Figure & Bikini Final Video Wrapup!
Darrem Charles Interviewed At The 2012 IFBB Masters Olympia